Greetings from Crippled Beagle Publishing headquarters in Knoxville, Tennessee. Speaking of Tennessee, did you know that La Vergne, Tennessee, is home to Ingram Industries? Ingram leads the WORLD in book distribution. Crippled Beagle Publishing uses a combination of Ingram (through subsidiary IngramSpark) and Amazon-owned Kindle Direct Publishing to distribute clients’ books.
Ingram wholesales to over 40,000 retailers, including retailer Amazon.com. According to Statisica.com, Amazon has WELL over 2 BILLION website visits per month.
While we all love libraries and bookstores, Amazon.com offers an easy and economical route for readers to buy books, granting you incredible opportunities to grow readership, especially if you are putting consistent time and energy into your marketing efforts. The fact is that the majority of books are sold on Amazon.com.
This bar chart shows how important Amazon is to independent authors across the world. (I’ve actually heard many times that Amazon sales are closer to 80%, and I don’t doubt it.) I don’t like that brick-and-mortar bookstores are struggling, but I do like that busy authors can economically focus their efforts on online marketing and grow readership. Amazon understands this, which is why Kindle Direct Publishing is the preferred print-on-demand distributor AND why Amazon and KDP provide many tools to help authors succeed. TIP: When you market your book online, be sure to include the URL (web address) that takes readers to your website or your buying page on Amazon.com. Make doing business with you easy😊.
If you’d like to read the article behind this graphic, visit: Chart: Amazon Dominates Book Sales Almost Everywhere | Statista (https://www.statista.com/chart/28042/share-of-respondents-who-bought-books-from-amazon/).
HAPPY MARKETING!
Jody
