Henry Ford said, "Stopping advertising to save money is like stopping your watch to save time."
Gregory Ciotti said, "Marketing is enthusiasm transferred to the customer."
Jody Dyer says (all of the time to clients who are nervous about marketing their work), "Marketing can be easy, inexpensive, and FUN. You aren't selling. You are communicating with people who deserve to know about your book and have the opportunity to buy it!"
Did you know that books live forever? In other words, you have life's greatest luxury—TIME—to write, edit, publish, and successfully market your book. The trick is to PLAN, especially when it comes to marketing your work.
Did you know that you should start marketing your book the MOMENT you decide to write it? The first step is to learn WHAT you need to do. The second step is to learn HOW. Do not fret. There are simple ways to market your book(s) within your budget and on your schedule. There is no rush. You worked hard to write your book (or you are in the process). Your book, your readers, and YOU deserve a solid marketing plan.
In 2022, Crippled Beagle Publishing will offer the following marketing instruction options (these options are open to ANY author and are not exclusive to CBP clients, so please share this info with your writer friends):
- One-on-one: Completely customized marketing coaching at your pace and budget
- Author Roadmap to Readers and Royalties: A six-week, online course. The price is $387 for "founding members" who sign up Jan 3-7. After that, it jumps to $587. The course begins February 21. I likely will not offer the course again until September 2022 or January 2023.
What you should do:
1. Think about your book royalties thus far. Think about your marketing efforts thus far.
2. Reply to this email if you want to book time on my first-quarter calendar for one-on-one marketing instruction. We'll work out the details together.
3. Reply to this email if you want to be a founding member of the online course for $387.
Mark Twain said, "The secret of getting ahead is getting started."
Let's get started, together, in 2022.
TO DOWNLOAD A FREE BOOK MARKETING PLANNER, CLICK HERE:)
xoxoxo and MERRY CHRISTMAS!
Jody and team
